Visa // “#startweekending”

We wanted consumers to embrace the idea that the weekend feeling doesn’t need to be confined to two days. So we asked passersby in NYC what they ‘want to be’ - aspirations, hopes, and dreams. Then, we surprised some with Visa gift cards that could fulfill their wishes. We simultaneously launched a social anthem video that encapsulated the campaign idea.

Stunt Activation, Madison Square Park, NYC | Narrated by Morgan Freeman

VISA // NFL GUINNESS WORLD RECORD STUNT

Visa Checkout is the easier way to pay online. So easy in fact, that you could practically pay with one hand, allowing the other to do a lot more. Like setting a world record.
We worked with Odell Beckham Jr and Drew Brees to set a Guinness World Record for the most one handed catches in a minute. 

VISA // VISA CHECKOUT ANIMATION

Problem: Visa unrolled a new product, Visa Checkout, a quick and easy way to pay online. However, it wasn't so easily adapted by consumers.
Solution: We created a completely original animated tutorial on how to use the product. We were able to take something mundane and information-laden and make it engaging and light-hearted.